History

Etnies is the first skateboarder-owned and operated global action sports footwear and apparel company. etnies not only pushed the envelope by creating the first pro model skate shoe, but pioneered technological advances and changed the face of skateboard footwear forever.

Philosophy

Today etnies’ vision, led by owner and skateboarder Pierre Andre Senizergues, is to remain the leading skateboard footwear company committed to creating innovative products that provide the most style, comfort and protection possible. etnies stays true to its roots by sponsoring a world class team of skateboarding, surfing, snowboarding, mountain bike, and BMX riders, and continues its dedication by giving back to each of these communities.

Projects

Veer
Skateboarding
Joslin
Skateboarding
Joslin PRO
Skateboarding
Joslin Vulc
Skateboarding
Marana
Skateboarding
Marana OG
Skateboarding
Marana SLIP XLT
Skateboarding
Marana SLIP Lace XLT
Skateboarding
Singleton VULC XLT
Skateboarding
Sultan SCW
Skateboarding
Camber Crank
MTB
.
Camber Pro
MTB
.
Culvert
MTB
.
Culvert Mid
MTB
.
MODEL

VEER

For those who want the durability of MICHELIN performance rubber outsole

Technology at your feet

For those who want the durability of MICHELIN performance rubber outsole, but with a sleeker, less chunky silhouette. The multi-directional Michelin tread with a forefoot flex notch for flexibility gives exceptional feel but with 3 x more durability than other action sports shoes on the market. 

The upper features a lightly padded tongue and collar lining, mesh tongue and perforated quarter panel for breathability. Mixed suede and synthetic materials.

Use

Another brand new etnies skateboarding shoe featuring MICHELIN rubber.

https://www.youtube.com/watch?v=lJ0MYWAxq1I&t
PRODUCT

BENEFIT

Ideal For outdoor condition
Good Adherence
Great Durability

Durability

Flexibility

Adherence

Durability

Reinforced contact surface on toe area for durability

Adherence

Sipings enhance adherence on wet surfaces

Flexibility

Flex groove

Flexibility

Interlocked tread design to improve flexibility

Support

Specific technical ribs for arch support

Control

Grooves on heel area increase landing control

MICHELIN AGILITY

MICHELIN MOMENTUM

MICHELIN GRAVITY

MICHELIN ENDURANCE

MODEL

JOSLIN

Dedicated to skater Chris Joslin

Technology at your feet

The Michelin-soled Pro model by the American ethnies brand, Joslin, is dedicated to skater Chris Joslin, former winner of the prestigious “Battle At The Berrics”. This shoe, low cut, stands out for its excellent workmanship and resistance. The sole, inspired by the Michelin tire, guarantees greater grip on the skateboard. The design of the tread in the front area has large gussets to ensure maximum durability.

In addition, multiple flex lines in the central part ensure control of the board and responsiveness. Deep grooves at the rear reduce weight. Large contact surface area in the heel area increases support and cushions impact. The upper is made of suede leather.

The midsole, made of STI Evolution foam protects from impacts and traumas resulting from skateboarding. The heel area is reinforced and the insole is in comfortable Pro Foam 1, removable. The shoe is also equipped with “toe cap” protection, padded mesh tongue and mesh collar.

Use

Skateboarding shoe

MODEL

JOSLIN PRO

Was built to provide its name sake with a shoe that is as unstoppable as he is.

Technology at your feet

The Joslin Pro was built to provide its name sake with a shoe that is as unstoppable as he is. The Joslin Pro features a hidden toecap below the vamp for durability and an STI Evolution Foam midsole for impact. This shoe is also stacked full of stealth technology. Down to every tiny detail, the Joslin Pro is everything he wanted in his first pro skate shoe, a clean-cut style that’s affordable, tough, long lasting. “From the inside out, this shoe LASTS and that’s what I love!” – Chris Joslin

STI Evolution® Foam midsole, MICHELIN performance rubber outsole. Featuring a hidden toe cap that extends into the ollie area and a U-throat that holds the upper together for durability. Elastic tongue straps for a superior fit, padded tongue & collar lining locks foot in and hidden lace loops & inset eyelets. Suede/Synthetic materials.

Use

Another brand new etnies skateboarding shoe featuring MICHELIN rubber.

MODEL

JOSLIN VULC

featuring the first ever MICHELIN rubber vulcanized outsole

Technology at your feet

The design of the JOSLIN VULC shoes was inspired by that of the Marana model. Equipped with a vulcanized MICHELIN sole, this model has better grip and stability on skate. The sole designed specifically for the Joslin Vulc model is supported by a PU Pro foam 1 and dual foxing insole for additional support and even greater durability.

Benefits

1. Forefoot and heel tread for durability
2. Lamellar sculptures for adhesion
3. Tread pattern offers adaptability and flexibility

Use

Skateboarding shoe

https://www.youtube.com/watch?v=ALv78Xs2QXQ
MODEL

MARANA

The top model of the Etnies skate line

Technology at your feet

The top model of the Etnies skate line is renewed and becomes even more performing thanks to the Michelin sole. Focus on resistance to wear and time passing.

The Michelin outsole offers the wearer greater grip and durability thanks to the interlocking tread design with deep grooves for weight reduction and multiple lines for greater responsiveness. The upper includes a cast injected rubber toe cap for incredible longevity and hidden loops to protect the laces. For comfort and performance, Marana includes a padded tongue and collar with a Pro Foam 1 insole.

Use

Skateboarding shoe

MODEL

MARANA OG

The top model of the Etnies skate line

Technology at your feet

The top model of the Etnies skate line is renewed and becomes even more performing thanks to the Michelin sole. Focus on resistance to wear and time passing.

The Michelin outsole offers the wearer greater grip and durability thanks to the interlocking tread design with deep grooves for weight reduction and multiple lines for greater responsiveness. The upper includes a cast injected rubber toe cap for incredible longevity and hidden loops to protect the laces. For comfort and performance, Marana includes a padded tongue and collar with a Pro Foam 1 insole.

Use

Skateboarding shoe

MODEL

MARANA SLIP XLT

The original Marana, an incredibly durable shoe

Technology at your feet

The Marana Slip XLT model is a brand new etnies skateboarding shoe for spring 2021 that features the super-durable Michelin rubber compound, which is inspired by that designed for the Marana model, but applying these proven characteristics to a vulcanized slip-on construction. The side of the shoe is super durable, with double-wrapped foxing tape that fits into the rubber toe cap and the same goes for the extra heel support.

In addition to being particularly resistant and the shoe features some aesthetic details typical of etnies such as Lo-Cut from the 90s and the goring construction for easy access and a secure fit. Finally, it features a “drop to the ground” ProFoam2 PU insole that is reinforced at the heel for impact protection.

Use

Skateboarding shoe

MODEL

MARANA SLIP LACE XLT

The toughest skateboarding footwear

Technology at your feet

With the aim of improving the toughest skateboarding footwear on the market, Etnies has joined forces with one of the world’s leading premium rubber producers to translate the performance and durability of Michelin tires into the sole of a shoe. Thanks to the worldwide licensee JV International, that produces Michelin-branded soles, the Marana shoe is undoubtedly one of the strongest shoes ever put together.

The upper includes a toe cap in cast-injected rubber for major comfort and performance, an easy fit on feature for functionality, and a Pro Foam 1 polyurethane insole. Moreover, the shoe features grooves along the entire sole for maximum flexibility. Furthermore the sturdy tread pattern has been engineered to last, including both a traditional a herringbone and that of a tire tread, coming from the Michelin tradition.

Use

Skateboarding shoe

MODEL

SINGLETON VULC XLT

Skateboarding footwear

Technology at your feet

For the SS22 season Etnies presents the new Singleton Vulc XLT. Simple in its lines, comfortable and wearable with any casual clothes, this shoe offers comfort, sturdiness for skateboarding. The partial leather and canvas upper guarantees breathability while the sole, developed exclusively by Michelin-branded JV International, features carvings along the entire sole for maximum flexibility.

In addition, the robust tread pattern has been designed to last, including both a traditional herringbone pattern and a tire tread pattern from the Michelin tradition.

Use

Skateboarding shoe

PRODUCT

BENEFIT

Extreme adherence on wet, slippery surfaces with good durability. Special sticky compound.

Durability

Flexibility

Adherence

Durability

Forefoot and heel tread for durability

Adherence

Siped scupltures for adherence

Flexibility

Tread pattern offers adaptability an flexibility

Durability

Forefoot and heel tread for durability

MICHELIN GRAVITY

MICHELIN AGILITY

MICHELIN MOMENTUM

MICHELIN ENDURANCE

MODEL

SULTAN SCW

Sneaker of the winter line

Technology at your feet

The range has been revised to improve comfort and performance even in the most adverse weather conditions. The pride of the collection is the advanced technology of the Michelin sole for ice control combined with a water-repellent coating.

Safety first

The new Sultan SCW, inspired by its previous version, boasts a classic style, but highly technological, thanks to the Michelin sole that makes it the ideal shoe for ice and slippery surfaces, but also on compact or fresh snow.

Use

Ideal shoe for ice and slippery surfaces

MODEL

CAMBER CRANK

The Crank collection embodies everything on two wheels – from MTB to BMX.

Slide
Technology at your feet

Designed around a gummier MICHELIN sole offering more grip without sacrificing the outstanding durability – this new sole unit has lugged area at the toe and heel to make hill climbing easier when you are out of the saddle.

Use

The Crank collection embodies everything on two wheels

Safety first

The Camber model is perfect if you are looking for additional grip on your pedals, a rigid and resistant sole and, at the same time, more traction when riding on more aggressive trails and tracks. Other fantastic features are the abrasion-resistant nubuck upper, the gusseted tongues to keep out of the water and a secret tongue pocket to store the laces.

https://www.youtube.com/watch?v=59fqWX90UEI
PRODUCT

BENEFIT

Extreme adherence.
Adherence on wet, slippery surfaces with good durability.
Special sticky compound

Durability

Flexibility

Adherence

Traction

Toe sculptures designed for traction

Control

Flat forefoot for a firm control on pedals

Flexibility

Main tread offers adaptability and flexibility

Design

Heel sculptures designed for breaking

MICHELIN GRAVITY

MICHELIN AGILITY

MICHELIN MOMENTUM

MICHELIN ENDURANCE

MODEL

CAMBER PRO

Another brand new style for Spring 22.

Technology at your feet

The Camber Pro again offers the very best in style and performance and another colourway for the incredible rider Emil Johansson. This new model also features Michelin Fiber Lite Technology, which offers lightweight and flexible performance combined with OCX3 – Michelin’s MTB specific rubber compound for 3x more grip in all conditions.

Use

The Crank collection embodies everything on two wheels

Safety first

TPU moulded ¾ perfectly balances pedal feel and efficiency, and the Exo-Shield upper provides lightweight, breathable functionality and protection where it’s necessary. Akin to the Camber CL the new Camber Pro also feature repel treated upper for blocking moisture, Lace Guard asymmetric lacing keeps laces protected from pedals and the System Flo2 Compression Tongue provides air flow to your overheating feet and keeps all the annoying debris out.

PRODUCT

BENEFIT

Specifically designed for Outdoor use.
Combination of good adherence and durability.
Versatile and adaptable to all terrains and weather conditions.
Robust compound with different hardnesses, from 60 to 78 ShoreA.

Durability

Lightness

Traction

Lightness

On the base a textile integration to increase lightness

Flexibility

Extended flex grooves

Sculpture

Reinforced sculptures on the main wear area

Traction

Siped sculptures for better traction

MICHELIN ENDURANCE

MICHELIN AGILITY

MICHELIN GRAVITY

MICHELIN MOMENTUM

MODEL

CULVERT

Arriving in spring 2021, the Culvert positively sings with new details and functions

Slide
Technology at your feet

The pebble repelling gusseted tongues now feature a discreet pocket to tuck in and protect your laces and your delicate ankles will be protected from the frame and gears with the new ankle shield.

Further to the above, the Culvert and Culvert Mid also feature a hot-melted toe and heel cap, TPU moulded Pedal Shank 2 in the midsole, Pro foam 1 moulded PU footbed, die-cut EVA foam midsole and a nylon pull loop on the heel.

Use

Another brand new etnies MTB shoe featuring MICHELIN rubber.

Safety first

Bursting with both colour and functions -the new, super-sticky Michelin compound provides excellent pedal and surface grip and the mid sports an adjustable power strap for extra support. The upper is reinforced with the Force Shield panelling and treated with Repel to keep out moisture whilst the lining benefits from 3M’s Thinsulate to keep in the warmth.

MODEL

CULVERT MID

Arriving in spring 2021, the Culvert positively sings with new details and functions

Slide
Technology at your feet

The pebble repelling gusseted tongues now feature a discreet pocket to tuck in and protect your laces and your delicate ankles will be protected from the frame and gears with the new ankle shield.

Further to the above, the Culvert and Culvert Mid also feature a hot-melted toe and heel cap, TPU moulded Pedal Shank 2 in the midsole, Pro foam 1 moulded PU footbed, die-cut EVA foam midsole and a nylon pull loop on the heel.

This mid version comes in a stealthy, subdued charcoal grey with neon green colour pops whilst the low version comes in two colours – dark grey/black/red and black/green.

Use

Another brand new etnies MTB shoe featuring MICHELIN rubber.

Safety first

Bursting with both colour and functions -the new, super-sticky Michelin compound provides excellent pedal and surface grip and the mid sports an adjustable power strap for extra support. The upper is reinforced with the Force Shield panelling and treated with Repel to keep out moisture whilst the lining benefits from 3M’s Thinsulate to keep in the warmth.

PRODUCT

BENEFIT

Extreme adherence on wet, slippery surfaces with good durability. Special sticky compound.

Durability

Flexibility

Adherence

Traction

Toe sculptures designed for traction

Control

Flat forefoot for a firm control on pedals

Flexibility

Main tread offers adaptability and flexibility

Design

Heel sculptures designed for breaking

MICHELIN GRAVITY

MICHELIN AGILITY

MICHELIN MOMENTUM

MICHELIN ENDURANCE

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